Is Neutrogena cruelty free?

 Neutrogena is an American company that markets skincare, hair care and cosmetics owned by parent company Johnson & Johnson. It began functioning as a small company named ‘Natone’ started by Emanuel Stolaroff in the year 1930. It was acquired by Johnson & Johnson in 1994.

Today Neutrogena is one of the biggest skincare brands in the world with its products being distributed in over 70 countries. 


Is Neutrogena cruelty free?


But despite its popularity, Neutrogena is not cruelty-free according to Cruelty-free kitty and is on the do test list by PETA. This is what you can find on Neutrogena’s website regarding animal testing policy:


We want you to feel confident in how the products from NEUTROGENA ® are manufactured. You can only do that if you have all the facts. NEUTROGENA ® cares about the welfare of animals and consequently does not conduct animal testing in the research or development of any of its products. Unfortunately, some countries still require animal testing data to approve new cosmetic products for sale, which is why we will continue to advocate for alternative cosmetic testing methods. At NEUTROGENA ®, safety is our first priority and we believe that our products can be validated as safe and effective without compromising animal welfare.”


According to the cruelty-free kitty in a single glance, the company does not involve directly or via a third party in Finished products or ingredients being tested on animals, it does sell its product in mainland China where products and ingredients are tested on animals by law. Moreover, the brand’s parent company Johnson & Johnson which is not a cruelty-free company.


Is Neutrogena Vegan?


No, Neutrogena is not vegan. It sells products that consist of animal derivative products like beeswax and lanolin. 


In conclusion, if you are an animal lover then this brand and its products are definitely not for you. Fret not, because there are a lot of cruelty-free brands that provide quality vegan products.


Some cruelty free brands and their vegan products




“Beauties, we have MAJOR news: COVERGIRL does not test on animals! And now we’re Leaping Bunny approved byCruelty-Free International, which means we’re now a Cruelty-Free makeup brand across ALL our products, EVERYWHERE we’re sold.”


Some Of their  popular products  – 


  1. Clean Fresh Skin Milk Foundation
  • This is a lightweight nourishing liquid foundation
  •   Light coverage for all skin types.
  • Hydrating coconut milk and aloe extract nourish your skin while helping it glow.
  • Formulated without formaldehyde, phthalates, parabens, sulfates and talc.
  • To view or purchase this product click here.


  1. Melting Pout Matte Liquid Lipstick
  • This is a matte liquid lipstick that is infused with nourishing ingredients.
  • It glides easily on your lips giving a smooth finish.
  • It is super rich in color due to intense pigmentation and gives a matte finish.
  •  Gel-cream feels flexible, never stiff. Not sticky or tacky
  • To view or purchase the product click here


  1. Clump Crusher Water Resistant Mascara
  •  This mascara offers 20 times more volume with every stroke without any clumps.
  • It is equipped with an innovative double-sided, curved brush that has a straight bristle edge that provides a custom fit to the curve of your eye for root-to-tip volume. It also has fine-tooth comb bristles that help in the even distribution of mascara on lashes, saturating lashes with loads of color while keeping them separated.
  • To purchase or view this product click here 


  1. Perfect Point Plus Eyeliner Pencil
  • This eye pencil helps create your perfect eyeliner look.
  • There is no need to sharpen it because the specially designed tip self-sharpens.
  • Suitable for sensitive eyes.
  • You can use the soft smudger tip to blend eyeliner to get a smokey eye look.
  • To view or purchase this product click here


2. Pacifica


“Made with compassion for the planet, animals and you. Always clean, vegan and cruelty-free.”


Some of their popular products are – 


  1. Vegan Collagen Skin Solve Primer
  • This is clean, silicone-free face primer serum(prime+hydrate+blur) is formulated with vegan collagen, hyaluronic acid, caffeine and jasmine & orange flower extract 
  • These ingredients help improve skin texture & hydration, while light-reflecting pigments softly blur skin making it look radiant and smooth.
  • This 3-in-1 primer acts as a skincare and makeup. Thus you can use this as the last step in your skincare routine and the first step in your makeup routine
  • All you have to do is to apply this to clean skin and blend it well in a circular motion.
  • To view or purchase this product click here


  1. Coconut Cream Bundle
  • The Coconut Cream Bundle includes Coconut Cream Body Wash, Body Scrub and Body Lotion.
  • The coconut cream body wash is infused with antioxidants, hyaluronic acid, plant extracts, coconut water and plant-powered aromatherapy. It helps in cleansing your skin and de-stressing your mind.
  • The coconut cream body scrub consists of papaya acids, antioxidants, plant extracts, hydrating rosehip and sunflower oils, and coconut water. It helps in the deep exfoliation of your skin leaving it feeling soft and smooth.
  • The coconut cream body lotion is lightweight and is made up of plant extracts, aloe vera, antioxidants, sunflower oil, vitamin E and coconut water. It helps hydrate your skin leaving it feeling soft and smelling good.
  • To view or purchase this product click here.


  1. Rosemary Detox Scalp Scrub
  • This scalp scrub consists of sea salt, jojoba, rosemary and charcoal.
  • It is a clarifying exfoliant that helps to loosen the accumulation of natural buildup caused by everyday activity.
  • To purchase or view this product click here


  1. Lavender Moon Bedtime Lip Treatment


  • It is a soothing, smoothing and hydrating overnight treatment to help add moisture to dry lips.
  • It consists mainly of shea butter, jojoba oil and hyaluronic acid.
  • It smells like lavender with a hint of rose 
  • To purchase or view this product click here


3. 100% Pure


“100% PURE™ isn’t just our name. Or just our ingredient list. 100% PURE™ is a commitment to producing the purest, healthiest products and educating everyone on why being 100% PURE™ is so important. We strive to live with compassion, kindness and empathy; to be environmentally sustainable and to improve the lives of 6 billion people and animals while also being charitable and giving back to our global community.”

 Visit the site to view or purchase products. Click here


Note: The product descriptions and directions are given are from the sites of the respective brands themselves.


Change is something that happens when you decide to take a step towards it. Don’t be reluctant to switch to cruelty-free brands.

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